Quick Chat with Teryn

Let’s talk about vulnerability and denial in our industry.

It’s not fun to hear: “No thank you, we’ll pass.” Whether that’s from a client who doesn’t come back, or from a brand who doesn’t see your vision—it stings.

When I started doing nails 15 years ago, the hard part was learning business. The easier part was being myself with clients. Customer service has always been natural for me, so even when I had to impress people older than me, younger than me, or my same age, I could show up and connect.

But building an event? Whole different beast.

Trying to get brands, nail artists, and other companies to believe in the potential of something new is way harder than filling a nail chair.

In nails, people see your personality face-to-face. In emails or DMs, it’s different. You’ve got to keep it short, professional, and business-focused—and it’s tough to show your heart through a screen. That’s where vulnerability comes in. Because the truth is, rejection doesn’t just bounce off. It hurts. It doesn’t mean I stop, but it does mean I have to take a second to breathe, reset, and keep going.

Last year, I got “no’s” and “not interested” plenty of times. Some were ignored altogether. It didn’t break my ego, but it did remind me of this messy part of business—the part where most people give up. Because it is embarrassing, frustrating, and exhausting when you’re a one-woman band.

But here’s the flip side: I also know where I’m headed. I see the bigger picture. The hotels. The three-day experiences. The expansion. The value. That’s the fuel that keeps me going, even when my inbox says otherwise.

And this ties back to you in your own business. Whether you’re building a clientele, launching a product, or teaching your first class—remember:

• Not every client will stay.
• Not every brand will say yes.
• Not every door you knock on will open.

Focus on smaller wins, and build solid relationships. Make sure what you’re offering is just as good for them as it is for you. Equal energy, equal exchange. Same with clients: serve them well, and they’ll serve your business in return.

I know my event is still in its baby stage. Messy. Imperfect. Expensive. But I also know I’m not quitting. I’m learning. I’m growing. Year one was hard. Year two already feels lighter. Year three? Even better.

So if you’re in that messy part of your business—don’t stop. Vulnerability doesn’t mean weakness. It means you’re doing something brave, something worth building. And one day, people will look back and realize why you never gave up.